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Towhidul
Islam Nayeem

Marketing Student & Graphic Designer

A driven BBA Marketing student at SUST with a strong foundation in branding, graphic design, and strategic communication. I craft visually compelling narratives that bridge creativity with business impact.

3.83/4
Current CGPA
10+
Competitions Reached
4+
Organizations Led
Towhidul Islam Nayeem
Towhidul Islam Nayeem
Marketing & Design | SUST '23
Branding Marketing Graphic Design Strategy
UIHP Cohort 5
Secured Funding
CGPA 3.83
Marketing @ SUST
Towhidul Islam Nayeem
Location Akhalia, Sylhet
Degree BBA – Marketing
University SUST
CGPA 3.84 / 4.00

Think. Build. Impact.

I'm a curious thinker and impact-driven builder with a strong interest in business, innovation, and real-world problem solving. As a Business Administration student, I explore the intersection of entrepreneurship, finance, and technology — turning ideas into practical, meaningful solutions.

My journey combines creativity, analytical thinking, and leadership. From working with Hult Prize to contributing in organizations like SUST Business Club and Swapnotthan, I've gained experience in design, strategy, and team-driven execution.

I'm particularly passionate about building ideas that create value — whether through visual communication, business models, or platforms that connect people and opportunities.

I focus on continuous growth, clarity, and real outcomes. I don't just learn how things work — I aim to build things that work and create lasting impact.

Graphic Design
Brand Strategy
Content Writing
Event Management
Marketing & PR

Skills & Competencies

A balanced mix of technical design tools and sharp interpersonal capabilities developed through real-world experience.

7
Tools & Apps
5
Proficient
2
Intermediate
2
Languages
6
Soft Skills
Application Skills
7 Tools
Proficient
MS Word

Document creation, formatting, editing & professional communication.

Intermediate
MS Excel

Pivot Tables, VLOOKUP & data analysis for organising & interpreting data.

Proficient
MS PowerPoint

Professional presentations and compelling visual content.

Proficient
Google Workspace

Docs, Sheets, Slides, Forms, Meet, Calendar & Drive for collaboration.

Proficient
Canva

Marketing & visual content for multiple organisations, campaigns & events.

Intermediate
Adobe Illustrator

Social media content, promotional materials, event creatives & branding assets.

Proficient
CapCut

Video editing — 10+ promotional, social media & marketing content pieces.

Interpersonal Skills
Leadership Negotiation Team Work & Adaptability Analytical & Problem-Solving Effective Communication Multitasking
Language
Bangla — Native · Full Proficiency English — Professional Proficiency
Interests
Graphics Design & Visual Communication Marketing & Brand Strategy Content Writing Event Planning & Management Promotion

Experience & Education

May 2025 — Aug 2026 · Remote
Graphic Designer
Job Jatraa · Remote
  • Designed 30+ engaging posters and visual assets, strengthening brand presence across social media platforms.
  • Collaborated with a 5+ member marketing team to maintain consistent branding across 3 campaigns and events.
  • Delivered 15–20 high-quality designs per event while meeting tight deadlines and maintaining brand consistency.
June 2025 — Present · On-Site, Sylhet
Head of Finance
Capital Mitra · Sylhet
  • Led financial planning and management for the startup, securing over BDT 65,000 in funding and resources.
  • Contributed to financial strategy, fundraising, budgeting, and market research.
  • Supported the development of a platform connecting startups with potential investors.
November 2024 — January 2025 · Remote
Intern — Marketing & PR
Youth School for Social Entrepreneurs (YSSE) · Remote
  • Promoted the YSSE platform within the university through targeted social media outreach and audience engagement strategies.
  • Completed all assigned tasks efficiently and within stipulated deadlines, demonstrating strong ownership and accountability.
April 2024 — Present · SUST, Sylhet
Executive Vice President
SUST Business Club · Sylhet
  • Convened BizSchoolio 2.0, overseeing a 4-episode professional development series covering interviews, internships, LinkedIn, and video editing while coordinating speakers, teams, and execution.
  • Coordinated 5+ flagship events and organisational programs, managing cross-functional teams, event execution, participant engagement, and stakeholder coordination across the club's major initiatives.
  • Led organisational activities within a 500+ member student community, contributing to strategic planning and programs strengthening students' business, professional, and leadership capabilities.
  • Played a key role in BIZ EXPO 1.0, supporting the Content & IT Wing, which attracted approximately 700+ participants and featured prominent industry speakers.
  • Designed and executed skill development programs including BizSchoolio 1.0, Biz Talk 1.0, Spark Challenge 2024, and Kickoff v2 with industry experts.
Executive Committee 2025–2026 · SUST, Sylhet
Deputy Head of Creative Affairs & Promotion Team
Hult Prize at SUST · Sylhet
  • Led and supervised the Creative Affairs & Promotion Team, coordinating the development of 50+ visual assets for social media campaigns, participant outreach, and major event promotions.
  • Oversaw creative execution while coordinating closely with the IT team to ensure smooth event operations.
  • Coordinated with the IT and Operations teams to support seamless execution of major events, contributing to a competition that attracted 120+ team registrations and culminated in a 7-team grand finale.
March 2023 — July 2024 · SUST, Sylhet
Assistant Treasurer
Swapnotthan · Sylhet
  • Took responsibility for designing and managing social media graphic posters in the absence of the IT Secretary.
  • Served as Convener and Co-convener for multiple charity events like Winter Clothes Distributions, Charity Pitha Festival 2024, etc.
  • Managed and coordinated major programs including Recruitment Week 2024, Eid Clothes Distributions, and Book Fair 2023.
September 2023 — February 2024 · SUST, Sylhet
Executive Member
SUST Model United Nations Association · Sylhet
  • Contributed as an Executive Member in the execution of the 3-day long SylMUN Conference 2023, hosting 350+ delegates from over 30 universities.
  • Coordinated conference operations and contributed to the smooth management of various event activities.
BBA in Marketing
Shahjalal University of Science & Technology
3.83 / 4.00 CGPA
2023 – Present
Higher Secondary Certificate
Feni Government College
5.00 / 5.00 GPA · Science
2019 – 2021
Secondary School Certificate
Dagonbhuiyan Academy
5.00 / 5.00 GPA · Science
2017 – 2018

Featured Projects

Academic research projects exploring the intersection of consumer psychology, digital marketing, and brand strategy.

01
E-Commerce Research
An Overview of E-Commerce in Bangladesh
To analyze the evolution, current state, opportunities, and challenges of the e-commerce sector in Bangladesh, and to understand its impact on business operations and shifting consumer behavior in the digital age.
A qualitative research approach was employed using secondary data sources including academic journals, industry articles, websites, and existing research reports. Comparative analysis was conducted by reviewing multiple e-commerce platforms and their distinct business models to identify patterns and gaps.
Key Findings

The research revealed that Bangladesh's e-commerce sector is expanding rapidly, driven by growing internet penetration and the rise of digital payment systems. Despite this momentum, significant challenges persist — including logistics inefficiencies, low consumer trust, and infrastructure limitations. The study identified key growth opportunities in mobile commerce and expanding online markets, with recommendations focused on improving customer service, packaging standards, and CRM practices.

02
Entrepreneurship & FinTech
Bridging the Investment Gap for Startups & SMEs Through Inclusive Digital Platforms — Capital Mitra
To investigate the investment challenges faced by startups and SMEs in Bangladesh and to propose a structured digital platform — Capital Mitra — that connects entrepreneurs with investors while ensuring transparency, mentorship, and end-to-end accountability throughout the funding process.
A mixed-method approach combining quantitative and qualitative data: surveys with 50 startups, SMEs, and investors; in-depth interviews with 30 stakeholders including mentors, advisors, and domain experts; and focus groups with 20 participants. Data was analyzed using descriptive statistics and thematic analysis techniques.
Key Findings

The study identified major barriers including limited access to formal financing, absence of structured mentorship pathways, and low investor confidence stemming from transparency issues. Most startups rely heavily on personal savings and struggle with fundraising processes. The proposed Capital Mitra platform addresses these gaps through verified startup profiles, intelligent investor matchmaking, escrow-based funding mechanisms, and integrated mentorship — fostering a more inclusive and efficient investment ecosystem in Bangladesh.

03
ESG & Corporate Finance
The Relationship Between ESG Reporting and Firm Sales: Evidence from Listed Companies in Bangladesh
To examine whether Environmental, Social, and Governance (ESG) reporting practices influence firm-level sales performance among publicly listed companies in Bangladesh, and to understand how corporate transparency affects business outcomes.
A quantitative panel data approach using listed Bangladeshi companies. ESG disclosure scores were mapped against firm sales figures across multiple periods, with regression analysis applied to identify statistically significant relationships.
Key Findings

A positive association was found between robust ESG reporting and higher firm sales. Companies with higher ESG disclosure scores demonstrated more stable revenue growth, highlighting the strategic value of integrating sustainability into corporate communication.

04
Finance & Sustainability
Evaluating the Nexus Between Biodiversity Risk Exposure and Corporate Financial Performance: A Longitudinal Panel Analysis of S&P 500 Companies
To investigate how exposure to biodiversity-related risks affects the financial performance of large-cap S&P 500 corporations, and whether biodiversity risk management has become a material factor in corporate financial outcomes.
A longitudinal panel data analysis spanning multiple fiscal years across S&P 500 companies. Biodiversity risk scores were cross-referenced with ROA, revenue growth, and market capitalisation using fixed-effects regression models.
Key Findings

Companies with elevated biodiversity risk exposure exhibited lower risk-adjusted returns and higher earnings volatility. Firms with proactive biodiversity risk management demonstrated more resilient financial performance, underscoring the growing materiality of ecological risk in corporate strategy.

Previous Work

A glimpse into my graphic design and visual communication projects — posters, event materials, campaigns, reels, and brand visuals.

What is Hult Prize
World Day Against Child Labour
Swapnotthan Charity Pitha Uthsob 2026
SynTra - JobJatraa
TEDx Lakkatura
MS Office Bootcamp Reminder
Hult Prize Responsibilities
Swapnotthan Charity Pitha Uthsob 2025
Happy Durga Pujo
July Mass Uprising Day
Mothers Day
Uposhom Packet Design
CV
Cycle O T
26th March
Bangla New Year
Boshonto Boron
Cycle PP Written Story
Eid Al-Adha
Happy Bangla New Year
What is Hult Prize
World Day Against Child Labour
Swapnotthan Charity Pitha Uthsob 2026
SynTra - JobJatraa
TEDx Lakkatura
MS Office Bootcamp Reminder
Hult Prize Responsibilities
Swapnotthan Charity Pitha Uthsob 2025
Happy Durga Pujo
July Mass Uprising Day
Mothers Day
Uposhom Packet Design
CV
Cycle O T
26th March
Bangla New Year
Boshonto Boron
Cycle PP Written Story
Eid Al-Adha
Happy Bangla New Year
Reel for bKash

Reel for bKash

Creative promotional reel

Watch Video
SynTra Promo — MS Office Bootcamp

SynTra Promo — MS Office Bootcamp

Program promotional video

Watch Video
SynTra Q&A Video

SynTra Q&A Video

Interactive Q&A session

Watch Video
Funtastic Hebby Energy Biscuit

Funtastic Hebby Energy Biscuit

Promotional video

Watch Video
Fresh Noodles in Cup

Fresh Noodles in Cup

Promotional video

Watch Video

Achievements & Projects

A track record of competitive excellence and recognized contributions across academic, entrepreneurship, and leadership domains.

Best Preliminary Opinion Award
LUIMUN 2024 — Representing Japan as Judge at ICJ
1st Runner Up
National Policy Competition 2025, SUST Chapter
2nd Runner Up
Ideathon — MU CSE Fest 2025
Secured Funding — UIHP Cohort 5
University Innovation Hub Program, SUST (IC5)
Verbal Mention — UNICEF Committee
Diplomatic Amalgamation 2023 (SUST-Intra MUN)
Champion — Regional Science Olympiad
Feni, 2021
Finalist — Case Craft 1.0
Society of Process Engineers, RUET (SPER)
Finalist — SparkTank '24
NITER Career Club (NCrC)
Finalist — SUSTAINOVATE Season 1.0
Earth's Ants & Dept. of Disaster Science, U. of Dhaka
Finalist — Asia Youth Entrepreneurship Challenge 2024
International Business Idea Competition
Semi-Finalist — BizMaster 2025
Skill Development Club, HSTU
Semi-Finalist — BriefCase 3.0
East West University Business Club
Semi-Finalist — IPESphere 2025
Business Case Competition by Sipeaa — SUST IPE Alumni Association
3rd Runner-Up — SparkTank '24
NITER Career Club (NCrC)
Semi-Finalist — Negocio 3.0
Communic, IBA — Jahangirnagar University
Semi-Finalist — ShowCase 1.0
AIBA Business Club, Sylhet
University Innovation Hub Program — Cohort 5 (IC5)
2.5-month innovation boot-camp · Transforming ideas into viable startups through mentorship & business development
Needle Innovation Challenge 3.0
4-day residential boot-camp · Entrepreneurship, problem-solving & idea development
Industry Visit — Alim Industries Limited
Sylhet, 2025 · Production management, supply chain & business processes
Industry Visit — LafargeHolcim Bangladesh
Chhatak, Sunamganj, 2026 · Operations, supply chain, marketing & HR management

Get In Touch

Open to collaborations, internships, freelance design work, and exciting professional opportunities. Feel free to reach out.

Email
mdnayeem3816@gmail.com
LinkedIn
/in/towhidul-islam-nayeem
Phone
+880 1871 983816
Location
Akhalia, Sylhet, Bangladesh